Marketing a waste management business takes more than slapping your name on a truck. In addition, the old-school ways of marketing, including flyers and relying on word-of-mouth, are less effective than ever. Instead, digital strategies shape today’s competition. And if you’re not making an impact where prospects spend most of their time, someone else will.

Running a trash service business comes with plenty of challenges. Managing logistics, staying ahead of competitors, and keeping customers coming back require consistent effort.

If you want to be the top trash service listing on Google’s local map section you need to have a Google My Business listing, and it needs to be optimized for your trash company’s location and primary service, whether that is residential trash removal or commercial trash removal services.